With lockdowns easing up, people are slowly and carefully returning back to their normal lives. But there is still a global health crisis, and we should all be wary to avoid endangering ourselves and our families.
So how can restaurants and other dining establishments make their business safer in the new normal?
Digital signage can help.
A good digital signage strategy can help ensure that your business runs smoothly and safely in the new normal. Here are some ways you can effectively use digital signage to improve your restaurant’s operations in these challenging times.
Customer Health and Safety Reminders
Given the current global health situation, it is vital to keep reminding people to practice the necessary health and safety precautions. Digital signage can help in this aspect by showing reminders about wearing masks, social distancing, and proper coughing and sneezing etiquette.
Digital signage installed at entryways and windows can also help in gatekeeping. By displaying no mask, no entry reminders, you can prevent people who do not want to follow your establishment’s safety measures from entering your restaurant and possibly infecting customers and staff.
Drive-Thru Menu Boards
With dining in discouraged to prevent viral transmission, several restaurants have started offering drive-thru and store pick-up options for their loyal customers. Digital signage displays located at drive-thrus and pick-up points can greatly improve customer experience. By showing photos of each dish along with their price and ingredient details, customers can easily make informed decisions about what they want to order.
Self-Service Ordering Kiosks
To minimize close interaction between customers and staff, some restaurants have installed self-service kiosks where patrons can place their orders. Digital signage can function as menu boards in self-ordering kiosks, helping maintain safety measures. This also boosts employee productivity by giving them more time to accomplish other tasks.
If you need to spread information quickly across several restaurant locations, a Wi-Fi digital signage solution could be your best bet. This is more efficient than sending an email or text blast as restaurant employees usually don’t have the time to check their phones regularly. When placed in the kitchen, staff room, and other employees-only areas, digital signage can disseminate details about working hours, salary schedules, staffing updates, and other information in a timely and accurate manner.
Important News Updates
While it’s not necessary to keep your customers informed of the latest news, it’s definitely a nice gesture they will appreciate. A digital signage system that can display RSS feeds from various news sites alongside your usual promotional materials can keep both staff and customers up to date.
Looking for easy-to-use digital signage that adapts to your business’ needs? Nixplay Signage can help. Our out-of-the-box, WiFi digital signage solutions are scalable, affordable, and quick to install. Our displays are powered by our Nixplay Signage Software, allowing you to manage your content remotely and touch-free.
Contact us to find out how Nixplay Signage can help you to innovate your communications.